Utopia Music Festival

The goal was to create an event and design a microsite with a unique feature that would bring added value to the user. As a lover of electronic music, I began by choosing an Electronic Dance Music (EDM) Festival as the type of event.

Insight

What people wanted most from their festival experience was to witness amazing live events alongside their friends. However, certain factors they couldn't get around would occasionally inconvenience them.

Roles

User Research
Interaction Design
Branding
UI Design


Time

2 months

Team

Frida, David, Niko, Valerie

Minimum Viable Product

The unique features that would add the most value to users would be a Digitized Line-Up with corresponding Artist Pages, as well as, an Interactive Dashboard where they can easily access the things that are most important to them during the festival. The dashboard would include the aforementioned features: Line-Up Schedule/Alert System, Friend Groups, Interactive Map, and Emergency Button.

Contact Information

Email Me At

frida@designbybaha.co

Call Me At

Phone: +1 234 567 8910